Two things you need to have a priority-run businessWe all know people who LOOOOOVVVVVEEEEE talking about their priorities, as if they have a priority run business. They talk about their priorities and how they are slaying their priorities. On top of that, they think you should join them as they slay their priorities through whatever process or product they’re currently selling.

I hate those posts, those conversations, those podcasts.

It’s not that I hate them because I don’t believe what they are saying.

And it’s not as if I’m not interested in what they are selling (many times I am interested).

I hate them because they talk about priority setting as a one-and-done process and that is not helpful or true.

If you want to read a blog that offers a one, done, thank you ma’am approach to running a priority-run business, this isn’t it.

But if you’re a business owner and you…

  • have decided that you are going to harness the power of having a priority-run business
  • have decided to say no to what life and business felt like when you made decisions from a profit-driven model
  • are ready to build into your life priority practices that will ground you and your business in your priorities

…then, you are in the right place.

Aren’t sure which model you lead from? Check out this blog post which shows you the key differences between a priority-run business and a profit-run business.

Let’s look together at a few practices that successful priority-run businesses built into their business’ rhythms and practices. These practices function as practical ways business owners can check in with themselves, their team and their customers. This, in turn, ensure they are continuing to function in alignment with their priorities and are not only talking the priority talk, but walking the priority walk.  


Scheduled and systematized communication with team members, employees and customers to determine what they experience as the companies current priorities.


I was recently talking to someone online and I could tell that they had a business where they knew what their priorities were and because of that were being very strategic and super passionate. The joy for their business showed through. This should be true for all of us. Our priorities should be obvious!

So, have something on your calendar or a system in place, like a quarterly email or whatever is the easiest way for you to communicate with your people. That will be how you can stay accountable to make sure your priorities are showing through. If they aren’t, you aren’t in alignment anymore and something needs to shift. Also, do this with the people on your team.

Regardless of if you have subcontractors or employees, this is quintessential and often missed. But you need to consistently make sure your team understands what your business priorities are.

Not only should you be checking in with your team but as a business owner, in order to move to the next level, you need to be strategically utilizing a daily check-in with yourself to make sure the action steps that you were planning for the day are in alignment with priorities. And if relationships, in terms of your service-based business, are your top priority and profit sources from them, then I want you to be analyzing if you’re placing first the priority movements.

Having a daily practice, whether it be a place on your calendar that you pause and prioritize or a morning ritual, is something we each have to find for ourselves. But that daily practice is essential and something that we can so easily rush past if we don’t practice pacing within our business growth.


Make and check quarterly goals that flow out of pre-established priorities.


If I look at your list of goals and ask you “How does this goal align with your core priorities?” each and every goal should align. If not, your goals are going to feel like add-ons. You are busy already so goals and steps that don’t align are often key in the path to business owner burnout.

Tracking goals and progress is an area that many business owners get stuck. They want to know if there is a system that is better than another. So often we make tracking more complicated than it needs to be because we want to avoid the uncomfortable truths tracking can highlight. Pause and notice:

  • what is happening in your body as you think about goal tracking.
  • what do stories do you tell yourself about tracking? Your ability to track effectively. Are your beliefs getting in the way of you tracking your goals.
  • what are you scared you will see or notice in the process of tracking. Why is that scary or uncomfortable.


Now you have to acknowledge that it’s time to release the beliefs, thoughts, and patterns that pull you away from tracking and just START tracking your goals.

Trello board, spreadsheet, pen and paper or sticky note… the one that you do is the one that is best for you.


If you’re reading this and thinking you can’t do this alone because it’s a lot, I want you to know you don’t have to do it alone.

Check out this growing group of business owners who are journeying together as they grow their priority-based business, busting burnout out and healing their brain from the constant hustle:

Join the On Purpose Life and Business Facebook Group


If you want a guide for you journey let’s jump on a call and talk about your business, your level or burnout. Plus, how I can guide you as you create a next level business where your business in thriving and you have the life of impact, connection and freedom you wanted when you first started your entrepreneurial journey.

Let’s chat! Click here to schedule a call.